Gift guide

Truly artistic talent and skill is rare, so our relationship with designers is unusual. We pay them a royalty fee on every design in perpetuity that’s far above the industry average, plus a design fee.

We give them free rein over the design process and take care of production. It’s a process that rewards designers and gets beautiful, fairly priced jewellery straight to you.

We work with master craftsmen in Turkey, Thailand and Italy, who use techniques that have created fine jewellery for centuries.

We want to make it once, and make it well. If a designer has poured their heart into a design, we believe we shouldn’t cut corners in the way it’s made.

It costs a little more. But there’s enough ordinary jewellery out there already, and we don’t want to add to it.

The traditional jewellery industry is known for high retail mark-up costs and opaque supply chains. Fast fashion jewellery relies on base metals and flash plating, so customers rarely get a quality product that is affordable. All this means most jewellery isn’t fairly priced or well made.

That’s why we do things differently. We don’t sell through big retailers to avoid unnecessary markups. Our prices are a true reflection of the value of our jewellery, from the amount we pay our designers to the materials our craftsmen use.